SEARCH ENGINE OPTIMIZATION ( SEO ) AN OVERVIEW

[Prince]

SEO - An overview

SEO or Search Engine Optimization is the process by which the quality and volume of traffic can be improved on a search engine on the Internet. Normally when we search for a particular piece of information or data on any top search engine ranking the results we get, are presented in a serial order by the particular search engine. This presentation of the results is derived from what is called the ‘Algorithmic’ basis and the results that figure at the top of the order are the ones that would be visited more often.

A number of times the process of SEO could focus on searches that broadly range from ‘vertical search’ to ‘horizontal search’ or could be a very specific search. The process of SEO depends to a great extent on how the search engine has been designed to respond to specific searches. A search engine may have a particular set of search words or ‘Keywords’ that has been used by a very large number of visitors to a particular site on this search engine. In this case the designers of the search engine would invariably give a very high priority to this particular set of keywords that would display the website in a privileged position in the top three or top five results on the search engine.

Now, although certain search engines do have somewhat different algorithms that are liable to change sometimes, it has been found that all engines more or less similarly appreciate the information that searchers look for, such as:

Simple, clean and implicit search engine friendly web site design

Carefully prepared, perceptive direction

Descriptive and well-written text

Tag content that that optimizes identification of relevant keywords

Accurate links that extend the scope of the search

It is true that good content that provides relevant information to the visitor to the site utilizing keyword phrases should be the objective of all contents that makes its way to the World Wide Web. Therefore a professional content writer and not SEO, is what is vital for that aspect of the job. In fact most people would rather be presented with information they require in clear, concise language, right on the main page of the site they are visiting.

Normally a decent search engine strategy takes up to a year to work although it might also work with minimal effort for a long time although it might not perform well in the beginning. If the site does not provide the visitors with what they want then it might never perform at all. Therefore while designing a site, it is important to remember that for the site to be up on the World Wide Web it will first be read by search engines that are machines. On the other hand, any content designed specifically for machine-readability could turn off a real visitor who is not interested in how the pages appear to a machine. Hence SEO is basically a question of balance.

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[moruzaks]

i agree with all you have say about SEO, because that is what i am doing for a living, though the work is a little stressful but is work for fun us.  i am professional on it and i have been doing it for a while now, but at a very cheajper price, unlike those company that charge  and at the same time uses software or robot, cos thats is not going to give the web site a good ranking and will lead to poor saerch.

[noelite]

That's true and very rational.  But with Search Engines like Google the most important factor that determines your positions is your site's pageRank and that's because Google associates popularity with relevance.  True though, it has worked for most of the instances but that has made it some hardwork for start ups.

Let's be frank.  How many times does the work email appear on yahoomail! or Googlemail! home page?
If you have the time, you can work on keyword density and most of those stuffs and see what you get.  With Google you have to fight a cyberwar towards achieving high pagerank and since they have majority of the searches, I think you want to be wise.

[jobran]

hello,
        Well, it’s actually simple…SEO is the use of techniques that help to optimize the results of searches done online.   SEO is just one way of doing internet marketing.   The term internet marketing encompasses SEO and many more marketing techniques.   While SEO is extremely important, it isn’t the entire story when it comes to getting your website noticed. 
If you have an online business, it’s important to create a marketing plan.   Many people think they need a large budget to make a marketing plan, but that isn’t always true.   Many internet marketing strategies are affordable and easy to do. 
Website marketing is the best way to bring traffic to your site and to generate sales.   At its most basic definition, SEO consists of using keywords and tags to help search engines rank your site high in results.   Internet marketing uses SEO strategies to bring traffic to your website. 


Seo and improve traffic

This is called search engine optimization and will help people find your website when they're searching the Web.   Make sure the keywords flow naturally with the text and when you are brainstorming for good words, ask around for words that come naturally to people of all ages when looking for your type of site.   To help you understand better, realize that the keywords not only go into headings and page names but also into "meta tags".   "Meta tags" are the software code that website visitors do not see but search engines do.   Finally, don't overdo the keywords; over-stuffing keywords will result in a very low search ranking for your website.   Also, be very careful not to place key text inside graphics; search engines cannot pick up graphics. 

thanks!!
_________________
king size comforter

[Prince]

Good comment jobran.

[jeff green]

Search engine optimization (SEO) is the process of improving the visibility of a web site or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results.  Other forms of search engine marketing (SEM) target paid listings.  In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine.  SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines.  This gives a web site web presence.

As an Internet marketing strategy, SEO considers how search engines work and what people search for.  Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.  Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.

The acronym "SEO" can refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house.  Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign.  Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design.  The term "search engine friendly" may be used to describe web site designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.

Another class of techniques, known as black hat SEO or spamdexing, uses methods such as link farms, keyword stuffing and article spinning that degrade both the relevance of search results and the user-experience of search engines.  Search engines look for sites that employ these techniques in order to remove them from their indices.
Contents
[hide]

    1 History
    2 Relationship with search engines
    3 Methods
        3. 1 Getting indexed
        3. 2 Preventing crawling
        3. 3 Increasing prominence
    4 White hat versus black hat
    5 As a marketing strategy
    6 International markets
    7 Legal precedents
    8 See also
    9 Notes
    10 External links


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Best of luck

[rosejohn001]

SEO can be broadly categories in On Page SEO and Off Page SEO.  Both the factors are listed below.

On page SEO factors:

•   Content Optimization
•   Title tag Optimization
•   Heading tag Optimization
•   Meta Description tag
•   Image Optimization tags
•   URL structure
•   Internal linking strategy
•   Keyword density
•   XML & HTML site maps
•   Robots. txt file

Off page SEO factors

•   Article submission
•   Blogs & Forum Posting
•   Social bookmarking
•   Press Releases
•   Directory submission
•   Search Engine Submission

Internet marketing agency

[Ardyss]

hello,
        Well, it’s actually simple…SEO is the use of techniques that help to optimize the results of searches done online.    SEO is just one way of doing internet marketing.    The term internet marketing encompasses SEO and many more marketing techniques.    While SEO is extremely important, it isn’t the entire story when it comes to getting your website noticed.   
If you have an online business, it’s important to create a marketing plan.    Many people think they need a large budget to make a marketing plan, but that isn’t always true.    Many internet marketing strategies are affordable and easy to do.   
Website marketing is the best way to bring traffic to your site and to generate sales.    At its most basic definition, SEO consists of using keywords and tags to help search engines rank your site high in results.    Internet marketing uses SEO strategies to bring traffic to your website.   


Seo and improve traffic

This is called search engine optimization and will help people find your website when they're searching the Web.    Make sure the keywords flow naturally with the text and when you are brainstorming for good words, ask around for words that come naturally to people of all ages when looking for your type of site.    To help you understand better, realize that the keywords not only go into headings and page names but also into "meta tags".    "Meta tags" are the software code that website visitors do not see but search engines do.    Finally, don't overdo the keywords; over-stuffing keywords will result in a very low search ranking for your website.    Also, be very careful not to place key text inside graphics; search engines cannot pick up graphics.   

thanks!!
_________________
king size comforter

Great Info.


One Love!!

[sirz01]

we offer a free page rank and seo stats tool for your website.  Its simple best seo tools and web ranking.
www. webseoranks. com

[zubiinfo]

Seo is really an important organ of an internet business

[james5]

We will help you to develop the proper search engine ranking and traffic building strategy and profile for your web site from the first minute you contact us.    Based in Vancouver Canada, our SEO company takes on and promotes a limited amount of clients so that we can focus on your project the right way from ground-up.   

SEO companies Canada

[Probe]

Hi,give me your contact

[kylebennett]

Robustlink is a search optimization and search engine marketing firm.   We provide search engine optimization (SEO) or search engine marketing (SEM).   We are a one stop service for companies who would like to increase traffic to their web sites.   Our SEO team will provide you with better result in search optimization and seo service include planning your website to be search engine friendly, and getting your keywords on top 10 or first page of the search engines. 

search optimization

[eilersmarketing]

Fantastic post covering with great info.  We are offering SEO Services with granted result with in few times for more detail check our website. .

[mandakinihotels]

SEO can be broadly categories in On Page SEO and Off Page SEO.   Both the factors are listed below. 

On page SEO factors:

•   Content Optimization
•   Title tag Optimization
•   Heading tag Optimization
•   Meta Description tag
•   Image Optimization tags
•   URL structure
•   Internal linking strategy
•   Keyword density
•   XML & HTML site maps
•   Robots.  txt file

Off page SEO factors

•   Article submission
•   Blogs & Forum Posting
•   Social bookmarking
•   Press Releases
•   Directory submission
•   Search Engine Submission

Internet marketing agency

Hi,

You can do some off page like

1) Directory Submission
2) press release.

Thanks

[WHUK]

Search engine optimization is the process of creating a great web presence.  This is done through the search engine optimization strategies like article submissions, blogging, forum / community participation and publishing banner ads on the websites related to your niche.  The main focus is on creating authoritative backlinks from the websites having a good domain authority and page rank.

[allenhill]

SEO means Search Engine Optimization is the ethical way to improve your ranking in search engine by doing the optimization of our website according the rules and regulation of a particular search engine. It will explore the web world for your website and increase the visibility of your website across the search engines.

[zynzany]

Search Engine Optimization can alternately be defined as a way of enhancing the commercial relevance of a merchant website to it's owners.   It serves to make sure the website owner gets positive ROI on the expenses needed to create and maintain the website.